［nikiniki" (Shimogyo-ku, Kyoto City, Kyoto Prefecture) was created by Shogoin Yatsuhashi Sohonten as a brand that proposes a new way of eating yatsuhashi. The popular seasonal fresh confections are fresh yatsuhashi decorated with flowers and events of the four seasons and filled with either koshi-an (sweet red bean paste) or shiro-an (white bean paste). Every July, a design featuring the Gion Festival is introduced. They look lovely and make great gifts. Since they are fresh confections, they should be tasted on the same day.

Kurooba Knot Shijo Shinmachi Store (Nakagyo-ku, Kyoto), popular for its soft and chewy dorayaki, will be offering Gion Festival branded dorayaki only in July. In addition to the standard Shiawase Dorayaki, there are 25 flavors on standby, including Shiawase Dorayaki Gokkuri, which is a luxurious filling of mashed sweet bean paste and chestnut sweetened chestnuts, and Shiawase Dorayaki Hojicha Awa, a flavor of roasted green tea. Try your favorite flavor. The long-established hanko (stamp) store attached to the shop sells rubber stamps and other original goods depicting the Yamahoko floats of the Gion Matsuri festival.

Since its establishment in 1922, Seki Seika Honpo (Tohei An) (Kita-ku, Kyoto City, Kyoto Prefecture) has been dedicated to making rice crackers. The confectionery is made with carefully selected ingredients and baked by hand by craftsmen. The summer product of note this season is the Miyako Uchiwa (Gion Festival), an egg rice cracker baked in the shape of an Uchiwa and branded with the Gion Festival's Hoko (float) and Maiko (apprentice geisha). From August, a new Miyako Uchiwa with a Gozan Okuribi (Bonfire of the Five Mountains) design will also be available.

Kogetsu (Nakagyo-ku, Kyoto City, Kyoto Prefecture), known for its senju senbei (rice crackers) with cream sandwiched between wave-shaped cookie dough, will introduce a new premium senju senbei in October 2022, made with carefully selected ingredients and with a richer, more aromatic taste than before. The Senju senbei with a Gion Festival design, which is limited to this time of year every year, will also be available in a premium senju senbei version for the first time this year. While admiring the illustrations of the lanterns and chimakis of the Yamaboko floats on the dough, it is also fun to reminisce about the Gion Matsuri Festival, which is associated with the design. The wrapping paper is also specially designed with Gion Festival motifs, and is recommended as a gift.

SOU-SOU Isegimen (Nakagyo-ku, Kyoto City, Kyoto Prefecture) sells Ise cotton dyed with Kyoto-style yuzen. Ise cotton, which has a long history of over 250 years, is appreciated by men and women of all ages as it becomes more textured and soft to the touch with each wash, making it a perfect gift. There is also a SOU-SOU Kimono store and other affiliated stores nearby that sell kimono, so be sure to check them out as well.